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Wearable Advertising Space Facility & Decentraland Loyalty Points Programme

RejectedGrant Request

Proposal Details

Author0x4c41…a2d6
PublishedAug 06, 2022 07:39
Voting beginsAug 06, 2022 07:39
Voting endsAug 20, 2022 07:39
Snapshot#fkreid5

Grant size

73,000 USD

Tier

Tier 5

Beneficiary

0x4c41…a2d6

Description

Providing Advertising Space Facilities and Loyalty Points schemes are proven to encourage engagement in marketplaces, social platforms and-all. AD Boosters will discover items in a high supply economy boosting high and low exposure items: *FACT* - According to ‘OnlineSales.ai’, “Introducing merchant-funded product listing ads can give a boost (to the Bottomline of the marketplace) of more than 50% of the revenue generated through GMV (Gross Merchandise Value). It significantly strengthens the revenue model of a marketplace.” Loyalty Programme: *FACT* :- - According to FORBES “78% of consumers are more likely to buy from a brand with a loyalty program” - According to FinExtra “71% of consumers say loyalty rewards programs are a meaningful part of their brand relationship” Selling wearables – Noticeably, there is a large supply of wearables entering the marketplace daily which gives sellers less time on the ‘Newest Items’ list and at the top of the page of the item category. The grant provided will fund version 1.0 which will be the initial instalment to AD BOOSTER & LLP. We anticipate that there will be further updates & added features required post the project going LIVE from internal & external sources. Internally, being analysing user activity and externally, being user feedback.

Voting Power

02M4MRequired to pass08/0608/0908/1308/1608/19
YesNo

5 Comments

daoAug 20, 2022

Wearable Advertising Space Facility & Decentraland Loyalty Points Programme This proposal is now in status: REJECTED. Voting Results: * Yes 1% 24 VP (12 votes) * No 99% 3,351,019 VP (36 votes)

visions_wearAug 17, 2022

To All - Hope all is well. Apologies, for the late response. We have noted your feedback. @TheCryptoTengu we have now minted a name 'VISIONS'. @Canessa we have added a "Team composition and cost estimate" please refer to the google docs link in the specification. We would love to get to work on this as soon as possible and any more feedback is welcomed.

CanessaAug 07, 2022

Hi 0x4c41…a2d6, I'm voting no for the above reasons as well. DAO proposals that successfully pass usually have some of the following: 1) An expense list clearly detailing where the funds will be allocated 2) A well written proposal void of spelling/grammatical errors 3) A minted name that shows a reinvestment of funds back into the Decentraland Community As an active wearable buyer myself, I don't see the need for a loyalty program at this time. I would rather see DAO funds used to build Decentraland in other ways.

FrankAug 07, 2022

I'm voting no for the reasons Tengu mentioned. If this is supported by the foundation, I *may* consider changing my vote. Otherwise I'm not sure how you plan to modify their webpage/dapp. Additionally, I didn't see any breakdown of the expenses which is also concerning.

TheCryptoTenguAug 06, 2022

No official name or identity. No community presence = automatic no vote. Unless someone from the foundation comments in support this is something that could be done in house.